Zoella, Tanya Burr and the UK's YouTube superstars (The Telegraph Magazine)

Zoella, Tanya Burr and the UK's YouTube superstars (The Telegraph Magazine)

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Ask a 14-year-old girl who her favourite celebrity is and you may get a surprising answer. More than likely it will not be Katy Perry, Emma Watson or even Harry Styles, but a 24-year-old from Brighton called Zoe. Who is this young woman who has captured the hearts and minds of under-20s the world over? She is not a singer, actress, model or Olympic athlete. Zoe Sugg – Zoella to her fans – has become a huge star thanks to the video blogs she posts on YouTube. In fact, though she may be the queen bee statistically, she is just...

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